Travel Trends

4 Reasons to Offer Glamping At Your Campground

While camping is not a new trend, glamping is a more recent activity taken up by travelers of all ages. Its popularity has made it a trend campground managers can no longer afford to ignore.

Guest Experience

5 Text Message Marketing Best Practices To Connect With Your Guests

Guest communication can take many forms, such as email marketing and text messaging. While the former is tried and true, guests are over four times more likely to open and respond to an SMS message than an email.

Reservation Management System

Are Free Reservation Systems for Outdoor Property Management Worth It?

A free reservation system may be an attractive option for your property, but insufficient software can come with its own costs that could limit the growth of your business.

Campground & Holiday Park

Creating a Checklist To Support ADA Camping at Your Campground

As a campground owner, you are undoubtedly aware of the importance of creating positive guest experiences.

Cloud Computing

3 Things to Consider When Moving to a Cloud-based Reservation Software

If growing your business is your ultimate goal, you must find ways to save both money and time. As your operations grow, your needs are likely to change — and offline tools are no longer capable of handling the complexity of property management. However, migrating to an online system capable of handling these complexities can be an overwhelming task.

Campground & Holiday Park

Astrotourism for Campgrounds and RV Parks

“Build it, and they will come” may work for baseball, but it’s not the nature of campgrounds and RV parks. Instead, you need to create amenities and activities that differentiate your property, execute effective marketing campaigns, and create a great camping experience.

Property Management System

3 Benefits of Smart Electric Meters for Outdoor Properties

RV parks and marinas often focus on generating more revenue, but what about reducing operational costs? As the manager of an RV park or marina, you have a responsibility to ensure your guests have access to reliable power, but this is often one of the largest utility costs for outdoor properties.

Data Security

Developing a Crisis Management Plan for Your Boating Marina

Disasters can strike anywhere and damage any property, including boating marinas. Because of this, marinas need a crisis management plan shared with boaters and staff to help prepare for or recover from catastrophes.

Marketing

RV Park Marketing Ideas for Every Stage of the Stay

According to a RVs Move America Economic Impact Study, the RV industry has a deep economic impact, including $35.7 billion by RV campgrounds and related travel, with indications that the industry will continue to flourish. This is great news for RV parks, as it offers a chance to increase revenue by filling up spaces all year long.

Revenue Management

Identifying Hidden Costs with Campground Revenue Management Software

Managing a campground can come with a lot of hidden costs that can put a thorn in the side of your revenue management and budgeting strategies.

Marina

Marina Utility Management Made Easy With RMS

Given the number of resources required to support hospitality businesses, it comes as no surprise that utilities are often one of the largest operating expenses. Even so, they are often overlooked as adequate monitoring can be a challenge for property managers.

Data Security

Safeguard Your Data With RMS’s Software Security Features

One of the most critical aspects of your reservation system is how well it protects sensitive information. Your business relies on keeping personal data safe, including staff and guest information.

Marina

5 Marina Manager Tips For Streamlined Operations

As a marina manager, you know that streamlined processes are essential for a smooth-running operation. With optimized operations, you’ll be able to provide the best possible experience for your boaters, ensure repeat customers, increase your revenue, grow your business, and have a higher return on your investment.

Marina

Advanced Marina Management Software Solutions Available With RMS

As the marina industry is becoming more and more competitive, it’s crucial that you have the right hardware and software in place.

Travel Trends

3 Ways Your RV Park Reservation Software Can Help Attract Van Lifers

Nomads, wanderers, and rolling stones share one thing in common — a drive to explore the world around them. Some of them also yearn for a simpler life, where experiences trump possessions. As an RV park operator, you regularly come across these freedom seekers in their RVs, but more of them are turning to vans for both transportation and housing.

Campground & Holiday Park

How Property Management SEO Can Impact Your Direct Bookings

With the camping industry expected to reach $6.8 billion this year, it’s obvious campers aren’t slowing down their vacations any time soon. In fact, there has been an increase in revenue earned each year since 2018. To maximize your revenue, it’s vital to invest in search engine optimization (SEO) to drive more campers to your site.

Reservation Management System

5 Time-Consuming Activities Solved by Campground Reservation Software

Managing a single campground is far from easy. If you have multiple properties, operational challenges are compounded further.

Property Management System

4 RMS Operations Management Tools Every Campground Should Leverage

With the ever-changing landscape of the hospitality industry — and the influx of a newer generation of campers — it’s time to upgrade your campground operations with the right software.

Campground & Holiday Park

5 Campground Software Reporting Tips To Boost Visibility

The path to operational excellence may seem like a daunting one — you know you want to save time and money while improving the guest experience, but how do you get started?

Reservation Management System

Scaling Your Campground With the RMS Reservation Management System

Planning ahead is critical when growing your campground or RV park business. To scale your business, you need a foundation to support that growth.

Revenue Management

3 Ways To Increase Revenue With Self-service Technology

To keep up with the changing expectations and needs of campers and boaters, many outdoor property managers are looking for ways to streamline their customer service operations.

Revenue Management

Dynamic Pricing vs. Fixed Pricing: What is the Right Revenue Strategy?

Setting prices can be one of the more challenging aspects of business ownership or management. You want your prices to be attractive to your campers or boaters, but you also want to increase your revenue.

Reservation Management System

3 Benefits of a Campground POS System

Campers today expect modernized digital features during the booking process and their stay at a campground. To accommodate campers appropriately, campground managers need a reservation system that provides convenience across all areas of their campsites. Ensuring your reservation management software integrates with a point-of-sale (POS) system is one of the largest opportunities to provide guests with a streamlined, more transparent payment process.

Travel Trends

How to Use RV Park Management Software to Attract Digital Nomads

Your past experiences with the types of campers who stay long-term may not continue. Today, there is a new trend in long-term camping — digital nomads.

Reservation Management System

3 Ways to Build Brand Recognition With a Reservation Management System

Brand recognition is vital for property managers to maximize their exposure and build trust with visitors. In today’s hospitality landscape, trust is more important than ever. In fact, 81% of consumers need to trust a brand before even considering making a purchase from them. Reservations at a campground, RV park, or marina are no exception to this rule.

Reservation Management System

3 Upselling Techniques With RV Park Reservation Software

In the last 20 years, RV ownership has skyrocketed by over 62% with the total 2021 RV-owning households hitting 11.2 million. Additionally, it’s projected that in 2023, over 60% of Americans are planning on taking a vacation or road trip in an RV, according to Wakefield Research.

Reservation Management System

How To Streamline Front Desk Operations | Marina Management Software

Every marina is a little bit different in terms of appearance, size, amenities, and operations, but two things remain constant.

Reservation Management System

Improving Camper Communication With Campground Management Software

With today’s technology, there are so many ways to communicate that it becomes nearly impossible to manage all channels of guest communication. From conversing on different booking websites to phone calls and emails, things just get lost in the shuffle.

Military Housing Management

5 Features for Seamless Government and Military Housing Management

Accommodating U.S. service personnel is a great honor, but your property has to be organized and efficient to meet the expectations for government and military housing management. Here, we’ll discuss the five features of an all-in-one reservation management system that can support your efforts.

Marketing

4 Marketing Features To Look For in Campground Reservation Software

Ensuring that each visitor has a wonderful stay at your campground is a top priority. However, you have to show that you care about prioritizing the camper experience — and that starts with your marketing strategy.

Marketing

4 Ways RV Park Software can Increase Your Brand Visibility

You take pride in your RV park and the experiences you provide to campers every day. It’s time more people knew about what your business has to offer. Increasing brand awareness starts with increasing the visibility of your RV park as a whole. But how do you do it? Below, we’ll discuss four tips for using RV park software to get your brand noticed.

Guest Experience

5 Guest Experience Management Solutions Available with RMS

How your visitors feel about your outdoor property before, during, and after their stay directly impacts your brand’s reputation and growth opportunities. The RMS reservation management system has tools and features designed to make guest experience management goals achievable.

Reservation Management System

How To Make Data-Driven Decisions With RV Reservation Software

RV park management is tough as it is, but you also have to figure out the best plan for growing your business. For business growth, you need to make data-backed decisions in the right direction. As Forbes says, “Becoming a data-driven company is a mind-shift.” Below, we’ll discuss how you can gain insight and make informed decisions with the support and tools found in the best RV park reservation software.

Booking software

How To Manage a Marina With Customizable Reservation Software

Managing a marina can sometimes be complicated; balancing operational excellence and the guest experience for your boaters is no easy storm to weather.

Property Management System

5 Tips To Move Your Campground From Offline to Online Reservations

It can feel daunting to consider moving from an offline reservation system to online management technology. Your old, offline process may feel safe and familiar, but it is inefficient and can’t keep up with modern hospitality needs.

Reservation Management System

6 Ways To Reduce Costs With RV Park Software

Running an RV park is demanding. Between ensuring camper satisfaction, focusing on operational excellence, and managing your staff, you have too many tasks you need to accomplish.

Marketing

Enhance Your RV Park Marketing Strategy with These 5 Email Tips

Competing in the travel and hospitality industry is challenging. To convert more leads into campers, retain existing ones, and position your RV park business for success, you need a solid email marketing strategy.

Reservation Management System

Scaling Your Business With a Marina Management System

Managing any type of business requires long-term planning and spending resources efficiently and effectively. Marinas are not different, and every marina manager must understand how to scale their property to meet growth plans and provide the best boater experience for their guests.

Booking software

The Importance of Flexible Campground Software for Your Property

Campgrounds have unique needs. Yet, no two campgrounds are the same or need the same software features. Ultimately, you need an all-in-one property management system (PMS) designed for outdoor properties that provides flexibility to meet your unique needs.

Travel Trends

Multi-Generational Camping Trends for Your Property

To provide a memorable and enjoyable camping experience, campground managers must keep up with the latest trends and accommodations for their guests. However, there’s no “one-tent-fits-all” approach to this when campers of all generations have their own needs and preferences.

Campground & Holiday Park

Using RMS Software’s Rewards Feature To Build Camper Loyalty

The best campground software not only gives you the ability to manage your property and reservations but also offers additional robust features. RMS software provides a reservation management solution perfect for any outdoor business with hundreds of features for any property to run its business with ease.

Marina

Marina Management Tips To Maximize Guest Satisfaction

Making your marina stand out amongst the competition for your guests can be difficult and complex. But there are many ways you can provide a great experience for your boaters and make your property one customers will want to return to.

Property Management System

RV Park Management: Dos and Don’ts

Managing an RV park comes with multiple moving parts, from staff tasks to marketing efforts and everything in between. Utilizing the right RV park management software can streamline operations and remove the hurdles you may currently experience. Below, we’ll tackle a few key dos and don'ts to keep in mind when managing your RV park.

Campground & Holiday Park

Top 5 Mistakes To Avoid When Managing a Campground

In today’s business landscape, customers can access information faster than ever to quickly assess their options when booking. As a result, it has never been more essential for property managers to modernize their campgrounds to give guests an excellent customer experience.

Reservation Management System

Holiday Campground Activities to Promote With Reservation Software

The holidays are right around the corner, which means campers are planning their next adventure, hoping to create everlasting memories with their families and friends. This season, you can help campers celebrate traditions and stand out as a desirable destination by offering fun campground activities.

Booking software

How the Internet Booking Engine Integration Can Increase Your Revenue

Cloud-based online reservation systems provide an all-in-one software platform with hundreds of features and integrations which streamline reservation processes for campers and boaters.

Guest Experience

How to Manage a Campground During Holiday Season

With the holidays approaching, it’s crucial to start planning for the busy season ahead. This year, holiday season preparation is the perfect opportunity to upskill your team and upgrade your systems. It is an investment that will ease stress during this busy time and set you up for success in the new year.

Website Design

4 Campground Marketing Tips for SEO

Campground management tips suggest the necessity of a robust campground reservation system with tools designed to enhance the guest experience from booking to departure. In fact, most of the marketing trends for 2023 are features campers expect to see on your website. Campground reservation software can improve your campground’s website while helping to boost your direct bookings. You can establish your property’s online presence with a comprehensive website that includes a campground booking engine. However, being on the internet, writing daily posts on your website, or even paying for advertisements may not necessarily expose your property to potential campers. In order for your online content to have a positive impact on your reservations, your target audience needs to see your content amidst the hundreds of other campground websites out there. This can be done by applying search engine optimization (SEO) techniques. Read on to learn about a few campground SEO tips that will take your outdoor property to the next level. Campground Marketing Tips To Make Your Property Stand Out 1. Make Sure Your Campground’s Website Is Responsive If your website doesn’t work for a viewer’s device, they may give up and find what they need somewhere else. A responsive web design (RWD) accommodates all the different ways users can access and use your website, taking into account the screen sizes and tech capabilities of various devices. These design techniques will allow your site to match the viewer’s device, allowing your property to make an excellent first impression. Have a Mobile-First Web Design in Mind Campground marketing starts the moment a potential camper searches for camping information, but it can't stop there. Once your website is found, it's important to provide a positive user experience (UX) in order to convert curious website visitors into loyal campers. By that, we mean your website should be designed and optimized for all types of devices, not just desktop. In 2022, more than 60% of all internet traffic comes from users on mobile phones. Having your website designed for mobile use is crucial for increasing your website traffic — and your bookings — now and in the future. Consider tailoring the features of your website to the capabilities of a smartphone. To set your website up for success, use these mobile-first design features. Add click-to-call. A click-to-call button is only displayed on mobile devices, which allows the user to instantly dial the phone number listed for your property. Eliminate pop-ups. Since a mobile screen is smaller, a giant pop-up window can be very displeasing to your mobile users and could even hide the information they were looking for on your website. Adjust font size and content. A larger font size paired with less content per page will make it easier for your website visitors to quickly find the information they need. If you ensure a good mobile user experience, you can increase your bookings and enhance your campground’s professionalism simultaneously. In fact, 61% of mobile searchers are more likely to contact a local business if the website was easily accessed on their device. 2. Site Speed Is Everything In 2018, Google began using mobile page speed as one of the factors to establish search rankings. In other words, if you want your campground to be visible when potential campers are searching to make a reservation, your website must be optimized to load quickly. In fact, longer load times have a direct negative impact on “conversions.” A conversion is when a user performs a desired action, such as clicking through to your reservation page, and is a key metric when evaluating the performance of your website. To improve your site speed, make sure you compress images before uploading them. You may also want to resize or reformat your images and video content to increase your page loading speed. Additionally, run site speed tests often and address any found issues to help improve SEO for your site and make it more convenient for your future campers to book with you. 3. Campground Marketing SEO and Blogging When it comes to local campground SEO tips, blogging is a great opportunity to rank higher on Google searches and therefore increase your website traffic. Blogging allows your site content to match parts of the user’s search, which Google values as a “relevancy” connection, and increases your ranking on the search engine results page (SERP). SERP ranking is vital; in fact, 27.6% of searchers click on the #1-ranked website on Google’s search page. To attract campers to your website by improving SEO, consider these: Professional blogging. As the local expert on camping topics and trends, you can increase your website’s authority and reputation when you use your blogs to answer common questions and provide insight. Including internal links to other pages on your website as well as external links to other reputable websites. All links should be relevant to the topic and follow other linking best practices. Update your blogs consistently. To be an authoritative resource and rank high in searches, your blogs should be up-to-date. Check for outdated content, broken links, and opportunities to link internally to your other blogs. Use relevant keywords. For SEO, a keyword is a word that Google users search for specifically. When you use the keywords you want to rank for in your blog content, your website link is more likely to land higher up on the SERP. Overall, to increase your SERP ranking, increase the amount and quality of your website content as it applies to relevant search queries. 4. Improve Your Online Presence Search engine results are also boosted by online activities in social media. An active presence on Facebook, Instagram, Pinterest, and Tiktok not only shares information with potential campers but also increases your search engine indexing and your online ranking. Online review sites also provide a valuable source of search engine indexing. Using the guest marketing feature of your campground reservation system software (if available) is a painless way to ask your campers for reviews of your campground. Take Your Campground Marketing Up a Notch Accommodating the digital world can feel challenging, but your campers are already in the digital world and you need to be found there. With the right SEO tips and support, you can make your website and your campground stand out from the competition. The best campground reservation software will help you make the most of your website to increase bookings. To jumpstart your marketing efforts with industry tips, personalized templates, and other resources, download The Complete Campground Marketing Toolkit today.

Guest Experience

3 Things To Remember When Starting an RV Park Business

When it comes to opening an RV park, there are more considerations than just paperwork and acreage. Creating an elevated guest experience through your campground amenities, customer service, and seamless operations are key to achieving operational excellence. Here are three elements you can incorporate into your RV park business plan to establish a successful brand.

Customer Retention Strategies for Campgrounds: How to Build Loyalty

Campers are constantly looking for the next adventure to embark on, and as an outdoor property owner, you want to be their next destination. Getting campers to come back the next time they're in the area is extremely important, hence why customer retention strategies are a significant part of good campground marketing.

5 Communication and Marketing Tools To Aid Recovery

As hospitality businesses ramp up for increased bookings during the decline of COVID-19, RV park and campground owners are looking for ways to make their parks stand out. There is a need for software that can support and uplift their financial recovery by enabling effective RV park marketing communications with guests.

5 Reasons Your Campground Needs Self Check-in Software

When traveling in campers, RVs, and other loaded-up vehicles, guests often drive late into the night to avoid bumper-to-bumper traffic and shorten travel time. If you’re like most campgrounds, you may not have a 24-hour front desk to check-in these late-night arrivals.

6 Ways Front Desk Software Automation Can Maximize Guest Satisfaction

When was the last time your staff was just standing around doing nothing? For many outdoor property owners, that’s rarely the case. With more people seeking revenge travel and camping and boating trips in general, your team is busier than ever!

4 Challenges You Can Overcome With the Right Marina Software

Managing a marina takes dedication to provide visitors with a top-notch experience. The right marina booking software can increase your operational efficiency and free up your staff’s time so they can support your efforts to stand out on every boater’s marine radar.

5 Tips for Effective Operational Excellence Strategy & Demand Creation

Outdoor properties can discover how they’re fueling their revenue pipeline by reviewing current sales and marketing efforts. Once they know where they stand, they can create an operational excellence strategy to create demand for reservations and improve their numbers.

Benefits of the Open API Feature in RMS Reservation Software

A robust reservation system will have many features and integrations designed to streamline your processes and improve operational efficiency. One key feature provided by the RMS campground reservation software is the open application programming interface (open API). Here, we’ll explore the benefits of an open application programming interface (API) and how you can use it to optimize the use of your software.

5 RV Park Marketing Tips To Take Your Business to the Next Level

Showing off your RV park through targeted marketing can seem like a daunting task. However, a solid marketing plan can help increase your bookings and build your reputation.

6 Challenges You’ll Face Without RV Park Management Software

Managing an RV park can get complicated, especially when you haven’t found the best way to streamline and coordinate your day-to-day processes.

5 Key Features of the RMS Reservation System

You’re finally ready to start searching for campground software providers that offer solutions to your operational challenges — but it’s no easy feat.

Campground & Holiday Park

Hurricane Preparation for "Safety First" Campground Management

A camper’s worst fear is hurricane season. Luckily, these fears can be eased if a campground or RV park is prepared well ahead of time to weather the storms. Additionally, medical emergencies, reservation cancellations, and property damage can be reduced across the board.

Revenue Management

How Active Revenue Management Can Improve Your RV Park

Revenue management is a common term in hospitality because a business can’t succeed long-term without organized growth. It’s important for outdoor properties to have a successful financial strategy so they can scale their business and meet goals with certainty.

Property Management System

4 Security Benefits of a Cloud Based Reservation Management System

Putting guests first should be the foundation of your business strategy — however, protecting your data is equally important. It can impact your business reputation, bookings, and revenue if you fall victim to malware or other cybersecurity concerns.

Guest Experience

How To Cultivate the Guest Experience While Your Business Is Growing

It’s important to keep your guest experience as a top priority. This requires a balance between meeting your business goals and taking excellent care of your current campers and boaters.

Campground & Holiday Park

5 Tips To Prioritizing Camping Safety at Your Campground

You want every camper to have a great experience at your campground, which is why it’s crucial to consider the safety of your guests — and staff — above all else. In fact, Public Risk Management (PRMP) — an initiative by the National Park Service (NPS) — states that “...safety is a shared responsibility between park staff, park partners, and park visitors.”

Marina

Prepping Your Marinas for Hurricane Season

May and June are quickly approaching, which means that the Pacific and Atlantic hurricane seasons are about to begin. For marinas, hurricanes can be particularly harrowing, as they could put your boaters in harm’s way. Below, we’ll discuss everything you need to know about hurricane preparedness for marinas and what these precautions mean from a business perspective.

Campground & Holiday Park

5 Tips for Pet Friendly Lodging at Your Campground

As an outdoor property manager or owner, you prioritize your guests’ experience every day. However, it’s easy to overlook the guest experience for your furry, scaled, or feathered visitors — pets! But with Kampgrounds of America, Inc (KOA) reporting that 62% of their campers bring pets to their locations, this is an opportunity for your outdoor property to provide pet friendly lodging that will have pet-loving campers stampeding to book their reservations.

Guest Experience

How to Measure Guest Experience: 3 KPIs To Track

As an owner or manager, you already know the importance of improving the guest experience at your outdoor property — but did you know it’s also necessary to measure the guest experience?

Campground & Holiday Park

5 Tips To Make Your Campground Instagrammable

Making your campground or marina truly noteworthy is important in today’s competitive environment — especially for first-time campers who want a “picture perfect” experience at your campground. Having an active and current online presence is key to attracting these tech-savvy travelers who want to evaluate your property before booking a reservation. Below, we’ll discuss the importance of social media and five tips for making your property not just memorable, but Instagrammable.

3 Differences Between First Time Campers & Avid Campers

As an outdoor property owner or manager, you’ve made sure that your property is well-equipped to welcome all campers. However, avid campers and first time campers may not approach their reservation the same way. Knowing the differences between the two can help prepare you and your staff to handle the needs and expectations of different types of campers, as well as allow you to further personalize the guest experience. Below, we’ll discuss three differences to consider between first timers and veteran campers.

What Is Revenge Travel and How Can Outdoor Properties Prepare For It?

In the wake of the global pandemic, many travelers were forced to cancel or reschedule their plans. Now, they are coming back in surges. This fierce return to travel has been coined revenge travel.

Scaling Growth With Your Employees in Mind

As an outdoor property manager or owner, adding to your business may become a priority as the number of campers and boaters continues to increase every year. For any business to be successful — especially during times of growth — there must be a dedicated staff supporting your business goals.

3 Ways To Enhance the Guest Experience at Your Marina

As a marina owner or manager, you know that your boater's specific needs and expectations may differ from other outdoor property visitors. So how do you improve the guest experience for your marina visitors?

Guest Experience

How To Prepare Your Outdoor Property for Long Term Campers

According to the Harvard Business Review, obtaining a new customer can cost anywhere from five to twenty-five times more than retaining a customer who has previously done business with you. While earning new campers should be a business goal, long term campers can fill in the gaps between new camper reservations, which can help save you money on continuous marketing efforts, especially during the slow season.

How the RMS Channel Manager Sets Your Property Up for Success

Managing multiple booking channels doesn’t have to be a complex, time-consuming process. The RMS Channel Manager is a useful feature that allows real-time distribution of all of your outdoor property’s linked booking channels and online travel agencies (OTAs). This feature avoids the need for third-party distribution software, saving you time and money. Read on to discover how the RMS Channel Manager can lead your outdoor property to success.

Property Management System

What Is the “Billboard Effect” and How Can Your Property Capitalize?

Are you wondering how to increase direct bookings and your property’s bottom line? If so, the billboard effect may be able to help you.

2022 Self-Service Trends in the Hospitality Industry

As an outdoor property owner or manager, you know the importance of keeping up with the latest trends within the hospitality world. But what exactly are these trends?

Enhanced Guest Experience: 5 Ways To Improve the Reservation Process

As an outdoor property manager, it is crucial to effectively enhance the guest experience — from the moment they find your property to booking a reservation, it is paramount your future campers have a positive experience.

Property Management System

4 Ways a Reservation System Can Improve Your Campground's Website

In order for your outdoor property to be competitive in the industry, your business needs a positive online presence. While there are several reasons your campground needs a well-designed website, reaching potential campers and providing a professional first impression is the most important, as it is the key to increasing your reservations and obtaining a high return on investment (ROI).

Campground & Holiday Park

3 Benefits of the RMS Dynamic Pricing Tool for Your Campground

As an outdoor property manager, being fully booked at your campgrounds is a goal you dream of achieving. However, your reservation rate, as well as your campground’s profitability, could be affected by factors such as seasonality and having a reservation management software that isn’t tailored to your needs.

Campground & Holiday Park

4 Habits of Highly Effective Outdoor Properties

Operational excellence is a mindset that all outdoor properties strive for — but it can be easier said than done. You may even find yourself wondering what will make your campground or RV park become increasingly successful.

Marina

4 Things To Consider as a New Marina Owner

Did you recently invest in a marina? Congratulations! Managing a marina can be a challenge but with the right tools and best practices, you can set your outdoor property up for success.

Campground & Holiday Park

What Makes RMS Solutions Ideal for Outdoor Properties?

Whether you’re the manager of a single campground or the owner of several RV parks and marinas, the right reservation management system will lead your business to success. Our property management solution, RMS PMS, can help streamline your operations, improve the guest experience, and maximize revenue. Here are the reasons why RMS is ideal for outdoor properties:

The Importance of Reservation Management System Integrations With OTAs

As the manager of an outdoor property, you know that your business’s revenue and success are both highly dependent on bookings. That’s why it’s important to make them a top priority and ensure you’re taking all of the necessary steps to maximize your reservations.

3 Camping Trends To Attract Millennials at Your Campground

Travel trends are changing, and so are camper preferences when it comes to making campground reservations. Based on statistics from the RV Industry Association, nearly 40% of RV owners are from the millennial or Gen Z generations. With nearly half of your campers likely to be from this tech-savvy era, adapting to generational trends is key to prioritizing the camper experience.

Revenue Management

5 Ways To Maximize Your Marina Revenue

As a marina manager or owner, you want your property’s amenities to attract your customers and become the go-to place to dock.

Our Favorite Features for RV Park Management Software Solutions

RV parks are becoming an increasingly popular destination, as many travelers are deciding to spend more time outdoors with friends and family. According to the Outdoor Foundation, 7.1 million more Americans participated in outdoor recreation in 2020 than in 2019.

Campground & Holiday Park

What Is SaaS for Campgrounds and Outdoor Properties?

Have you heard of the term, “SaaS”? With the rising popularity of cloud-computing and the increased demand for data security in the hospitality industry, a SaaS platform or solution is a viable — and ideal — option for managing your business.

5 Benefits of RMS Customer Support

As a property owner or manager, facing obstacles that interfere with your daily operations is a huge concern, as those can impact your property’s reputation and your guests’ experiences.

Campground & Holiday Park

How To Attract Long-Term Stay Campers at Your Campsite

As a campground manager, maximizing your bookings to generate revenue is a top priority. Bringing in long-term campers can be a great business opportunity for building a loyal customer base. Attracting these long-term campers to your campground can also enable your property to be booked for a guaranteed number of days, which helps increase your overall profit.

Campground & Holiday Park

How To Attract Long-Term Stay Campers at Your Campsite

As a campground manager, maximizing your bookings to generate revenue is a top priority. Bringing in long-term campers can be a great business opportunity for building a loyal customer base. Attracting these long-term campers to your campground can also enable your property to be booked for a guaranteed number of days, which helps increase your overall profit.

Prepping Your Reservation Management System for Your Busy Season

Busy season is an exciting time for your property every year — you have the opportunity to welcome new and returning guests with an incredible experience. But how do you make sure you’re prepared?

How To Maximize Your Reservations With a Campsite Booking Software

Your property’s success depends on your occupancy rate, but it can be tough to keep the bookings coming day after day if you aren’t taking advantage of new technology available in the hospitality industry.

Maximizing Data Reporting With Your Reservation Management System

If you’re utilizing a reservation management system without utilizing reporting, you’re throwing away valuable information and potentially negatively affecting your operations.

Campground & Holiday Park

5 Tips for New Campground Owners to Maximize Profit

As a new campground owner, you want to set your property up for success. You need the hard work you put in to quickly maximize profits and give you the ability to take advantage of the growth in the travel and tourism industry. But how do you make sure that guests are not only going to book at your campground, but also increase profit margins for each reservation?

5 Benefits of Switching to a Cloud-Based Reservation System

As an outdoor property manager, you have many hats to wear and very little time to wear them. Having an efficient reservation system in place is a must-have to help you avoid some of the challenges you and your staff would face without the right software.

Maintaining the Guest Experience When You Move to Self-Check In/Out

As contactless check-ins continue to gain popularity, many properties fear losing the personal touch they once had with their guests during this experience.

Maintaining the Guest Experience When You Move to Self-Check In/Out

As contactless check-ins continue to gain popularity, many properties fear losing the personal touch they once had with their guests during this experience.

Campground & Holiday Park

RV Park Activities That Travelers Love

When you manage an RV park, you’re balancing a number of things at once, including making sure operations are running smoothly, examining reports to make sure your business is successful overall, while still marketing to and engaging with potential customers. Your property is also competing with every other park in your area — so how do you make sure yours stands out to potential guests?

Campground & Holiday Park

RV Park Activities That Travelers Love

When you manage an RV park, you’re balancing a number of things at once, including making sure operations are running smoothly, examining reports to make sure your business is successful overall, while still marketing to and engaging with potential customers. Your property is also competing with every other park in your area — so how do you make sure yours stands out to potential guests?

5 Common RV Management Rules That Might Be Driving RVers Away

Reasons Your Marina Management Solution Should Be Mobile

As a marina manager, you need the freedom to walk your properties, manage on the go, and easily access all of your information no matter where you are.

Campground & Holiday Park

2022 Website Design Tips for Campgrounds

Today, many of us rely on the internet for perfecting our travel plans. We Google search “things to do” and let others tell us their favorite attractions. We look up destination photos and the best times of the year to visit. We use traveler reviews to determine the best lodging.

Using 2022 Social Media Trends at Your Property

Social media trends frequently change, sometimes even day by day, so it’s important for you, as a property manager, to be aware of them.

Property Management System

Overcoming the Lack of Data Visibility to Improve Your Operations

As a property manager, you’re always looking for improvements to provide your guests with excellent service and experience. But before you can enhance your campground or RV park’s operations, you need insight into your property’s weaknesses. This can be especially challenging if you manage a multi-property operation, since your inefficiencies may vary from location to location.

3 Ways a Reservation System Can Guide Multi-Property Businesses

As a multi-property business owner, you’re likely always looking for ways to improve operations, utilize data, and advance your outdoor hospitality business. By finding a hospitality reservation software that works for your properties, you can seamlessly manage everything in one place.

Hospitality Perishability and How It Affects Your Operations

When it comes to the operations of your campground or RV park(s), it can be hard to know if you’re on a healthy path towards growth.

4 Processes To Automate at Your Outdoor Property Today

You know that your outdoor property has processes that could be improved and that the right reservation management system can help you do it — but where do you begin?

Our Favorite Features for Marina Management Software Solutions

Managing marinas can be time-consuming and hectic. Between dealing with the upkeep of your docks, monitoring availability, and other operational business headaches, it’s impossible to do it all without the right tools.

How the Lack of Data Visibility Affects Your Operations

You rely on your reservation and property management system to keep things rolling at your outdoor properties. After all, it tracks everything from personal guest information to operational expenses. Your reservation management system stores a lot of data about your guests, operational costs, maintenance tasks, and much more, but do you have access to all of that data?

Continuous Training Opportunities for Your Outdoor Property Staff

Your campground or RV park staff are the lifeblood of your operations: ensuring your guests have an amazing experience at your property time and time again.

The Best Social Media Networks for Marketing Your Campground

Adding social media to your campground’s marketing strategy can seem like a no-brainer, but actually executing that plan might be more difficult. It can be hard if you don’t know where to start or which platforms you should use.

5 Ways to Set Your Property Up for Long-Term Operational Success

Operational success ... such an ever-elusive term within the hospitality industry. What does it really mean?

Reviews: Why They Matter and How They Can Help Your Campground

Ah, online reviews. We’ve all used them at some point to make a decision about a brand. Whether it’s looking up a restaurant on Yelp to see its star rating or reading about a local entertainment venue on Google Reviews, customer feedback helps us choose trusted businesses based on others’ honest experiences.

Reviews: Why They Matter and How They Can Help Your Campground

Ah, online reviews. We’ve all used them at some point to make a decision about a brand. Whether it’s looking up a restaurant on Yelp to see its star rating or reading about a local entertainment venue on Google Reviews, customer feedback helps us choose trusted businesses based on others’ honest experiences.

What is a Reservation Management System?

The hospitality industry comes with a number of unique challenges, including managing your property, your employees, and your guests — all at the same time. It might feel overwhelming, but it doesn’t have to.

Campground & Holiday Park

Reasons People Prefer Booking a Camping or RV Experience Online

When guests are looking for a place to stay, the majority turn to the web to book their getaway. Two-thirds of the travel market (66%) book their travel online — and we only expect that number to rise.

4 Ways RMS Property Management Can Improve Your Operations

Like any business, your goal is to work towards operational excellence with your properties. You’re likely looking to seamlessly execute your day-to-day processes, ensure your guests are having a consistent, incredible experience, and position your properties for success in the hospitality industry.

How to Attract Boaters with Your Marina Reservation Management System

Your marina(s) all rely on your reservation management system to keep things running smoothly. While the software helps to keep current boaters’ reservations in order, did you know the right management tool can also help you attract new boaters as well?

How to Get Started Making TikToks and Reels for Your Property

There’s no doubt that almost any brand can benefit from maintaining an online presence; campgrounds and RV parks are no exception. But with so many different social media platforms, it can be challenging to engage with them all.

5 Red Flags When Looking for a Hotel PMS

It's time for a new property management system (PMS), but any hotelier knows making the switch can be a bit of a daunting task.

Ways for Campgrounds to Stay Engaged with Guests During the Off Season

Our industry comes with inevitable changes through high and low seasons, but it’s important to keep guests connected all year long through your hospitality marketing strategies.

Streamline Your Rates With Property Management System (PMS) Software

The hospitality industry immediately comes with a lot to manage: guests, calendars, property upkeep, customer service, special events, and so much more. Time is an important factor for making sure everything runs smoothly; the more time you can save, the better your property and guest experience can be.

Top Features of an All-In-One Hotel Property Management System

When you’re on the hunt for a property management system (PMS), it's critical to pick a solution with flexible, all-encompassing features.

How the RMS PMS Improves the Employee & Guest Experience

A hotel property management system (PMS) can undoubtedly help you streamline your operations. But anyone who has ever migrated solutions knows what a hassle it can be. You must first choose the best PMS to replace it with— a stressful decision in and of itself— but then also make the switch as painlessly as possible for your team and guests.

Ways to Enhance Your Campgrounds Guest Experience with Personalization

Your campground is always looking for ways to stand out from the competition. One surefire way to win over guests is to make them feel special.

Slow Season Starting? How Campgrounds Can Overcome Seasonality

When the end of summer approaches, most campgrounds start to see their seasons slowing down. But it doesn't have to be that way! With the right tips and campground marketing ideas, there are ways to engage your audience, encourage visits in the off-season times, and overcome many of the typically slow season concerns you might be facing otherwise. Here are some ideas you can start right away to avoid slow season stagnation:

Is Free Hotel Management Software Worth It?

Everyone loves the idea of free, but when it comes to hotel management software (HMS), is it worth it? Sure— saving money sounds great, but at what cost to your operations?

End-Of-Summer Marketing Tips for Your Outdoor Property

As the slow season approaches, you may be wondering how to keep your outdoor property thriving. The good news is that you don’t have to wave your end-of-summer business goodbye just yet.

Ways to Improve Your Hospitality Website, Inspired By Traveler Trends

In today’s digital world, your website is one of the first places prospective guests go to learn about your hotel.

Migrating Your Property Management System? Here Are 4 Tips!

It’s time to switch your property management system (PMS). But now that you made the decision to change your PMS, the reality of actually migrating your system is setting in… and the pressure is on.

Questions to Ask - Comparing Hotel Property Management System Vendors

The day has finally come… the time to switch your hotel propertymanagement system (PMS).

5 Hospitality Website Trends to Improve Guest Experience

When guests are ready to travel, they research their accommodations and book where they’ll stay long before packing their bags. That means their search for lodging starts online, and oftentimes, it will lead them to a variety of hospitality websites.

Should You Add TikTok to Your Campground Marketing Plans?

You know that social media is a valuable tool for connecting with campers online. Chances are, you’re already using at least Facebook to promote events and gather important reviews as a part of your campground marketing strategy.

Guest Services Tips to Ensure Clear Communication

Any hotelier knows that guest experience is a top priority— and one way to make or break that experience is through your brand and teams’ communication.

4 Ideas for Campground Marketing All Summer Long

As a property owner or manager, it can be hard to juggle marketing efforts on top of your day-to-day operations, especially during your busy season.

ARVC Announces RMS as its Newest 'Select Partner'

The National Association of RV Parks and Campgrounds (ARVC) has announced RMS, a fully integrated, cloud-based reservation and property management system, has officially joined the ARVC Integrated Partnership Program as a Select Partner. The partnership will provide education, experiential opportunities and exclusive discounts to ARVC members seeking reservation management software for use at their campground, RV park/resort or glamping business, according to a press release.

4 Things to Consider When Vetting a Hotel Property Management System

Anyone who juggles hotel management, whether it be one location or a network of hotels, knows that managing each individual property is impossible without cohesion. Static spreadsheets, paper trails and outdated legacy systems just don’t cut it when check-ins/outs, tasks, sales, and reservations need to be accessible on a dime at any given property.

Industry Thought Leaders Gather at the Innovative Hospitality Summit 

[San Diego, CA, March 18, 2021]— The first annual Innovative Hospitality Summit (IHS) featured industry thought leaders who tackled the current challenges of the campground and hospitality industries, changing traveler trends, and effective operational strategies. Powered by RMS North America, a leading provider of cloud-based hospitality software, this year’s conference took place virtually on March 16-17, 2021.

3 Helpful Reports Your PMS Should Offer to Save You Money

The more you know about your business, the easier it is to make informed decisions. If you've been working with pen and paper for years, you know how time-consuming it can be to calculate earnings, make projections, or do tax preparation. Thankfully, one of the best qualities of a revenue management system is the reporting module. Within this high-powered system, you should have access to reports that can be created automatically, at customized intervals, or on demand. When integrated directly into your accounting software, reports can provide you detailed perspective on what's working for you (or not). The less time you have to spend with a calculator, the more time and money you have to spend on running your business. Some of the most helpful reports your PMS should provide are Daily Reports, Weekly or Monthly Financial Reports and Custom Reports. Find out how to these reports can help save you money: Daily Reports Your system will automatically generate reports such as each day’s scheduled arrivals and departures, any balances on accounts, or alerts and reminders from your calendar such as bills due, equipment maintenance, or personal appointments. Weekly or Monthly Financial Reports These reports have a slightly “taller” view of the business such as ongoing taxes owed, revenue received, or occupancy reports and trends. Your PMS should allow you to set the frequency that these reports are generated to help keep you and your professional team on track. Custom Reports Every business is different, so each will have unique needs for reports. Your reservation software solution (and their supportive customer service) should allow you to set up a report that you want just once, and then automatically generate that report based on the frequency you need it. It can even be sent to you or your team members automatically.

5 Ways to Upgrade Your RV Park to Attract More Visitors

As RV Travel and camping becomes more popular, competition for visitors can come down to which park has more attractive amenities. Travel trends show that parks that invest in upgrades show an increase in revenue as well as higher ratings and online reputation scores. It's important to know your customer base, collect and respond to their feedback, and keep up with the competition. Here are some upgraded amenities that some campgrounds and RV parks are offering to attract more visitors:

Communication and Marketing Tools To Aid Recovery

As travel returns and hospitality businesses ramp up for the summer season, RV park and campground owners and operators need a software solution that supports their recovery by enabling effective marketing communications with guests. Look for a park management system (PMS) with the following tools to help you communicate re-opening dates, COVID-19 precautions, protocols and policy updates, and upcoming promotions at your property.

Spread the Word Through Integrated Marketing: Hotel

When it comes to building and sustaining your customer base, marketing is the key to success. But since there are so many ways to reach your audience these days, you need to wonder—what kinds of marketing do you need? The answer is simple: ALL of them. And the secret to making them as impactful as possible is Integrated Marketing. Integrated Marketing is basically a cohesive campaign across all channels, where your brand is recognizable, your messaging is consistent, and each marketing piece seamlessly works together.

How to Make a Good Pricing Strategy for Your Hotel

RMS Cloud joined RoomPriceGenie to take a look at one of the most important factors for your hotel's success - your pricing.

6 Ways Your PMS Can Enhance the Guest Experience

As the hospitality industry recovers, RV park and campground operators need a software solution that supports a convenient, welcoming, and efficient experience for guests. Look for a park management system (PMS) that offers multiple features that can make guests more comfortable staying at your property. Here are six key ways to enhance the guest experience using technology.

The 4 Tools You Need to Manage a Property with Multiple Owners

From vacation rentals to short-term stay residences, many hospitality businesses/property management companies deal with properties that have multiple owners. This setup provides multiple sources of revenue for management companies including management fees and cleaning fees, but can be complicated when it comes to owner accounting, reporting and communication with owners. This is where a property management system with built-in owner management capabilities can simplify day-to-day operations and allow for the management companies to sell rooms or rental units on multiple channels. When evaluating systems, look for the following three tools to make managing a property with multiple owners of units, rooms or sites easier: Seamless Individual Billing Property managers need to be able to associate owners to specific rooms within their property management system, and have the ability to pay out an automatically calculated amount of reservation revenue from those rooms to their owners. For example, if someone owns Units B & C at a property, the manager can associate the owner’s name to those specific units in the system. When a guest comes to stay in Unit C, the owner management module will automatically determine the correct payout amount allowing the manager to easily pay the room revenue earned directly to the owner. With the right billing tool, managers can also save both time and resources by automating expenses billed to the owners, no matter the fee type. Look for a system that allows for a variety of billable fee types such as percentage-based commissions, housekeeping fees, monthly fees, credit card processing fees and more. Intuitive Owners Portal An owners portal is a powerful tool that allows owners to log in to a special view of the areas or rooms that they own within a property, and manage their own units. By giving owners access to an owners portal, they can create or modify their own reservations, export their own statements and more. The owners portal should also give property managers complete control over what owners have access to within the portal, and allow them to enable or disable owner access independently. Extensive Reporting Capabilities A variety of reports can help property managers better manage and communicate with owners. Owners should have access to detailed reporting that provides real-time visibility into their particular unit’s performance, such as the Owner Ledger Report, Statement Invoice and Owner Income Summary. Property managers also need visibility into the property’s performance as a whole, so the ability to view all owner statements in a single system can enable data-driven decision-making based on reservation and revenue trends. Built-In Inventory Rotation As a management company with multiple owners, it is important to offer an even distribution of bookings to each individual owner. To ensure fairness for everyone, a fully equipped system should offer inventory rotation that shows how often a room or site is booked and automatically assign guests to the least booked room. By implementing inventory rotation, you are guaranteeing that bookings are evenly distributed among owners.

6 Features of a Supportive Park Management System

The past several months have put a spotlight on the value of ongoing support in the hospitality industry. RV park and campground operators need a software solution that equips staff with the tools necessary for ongoing success. Look for a supportive park management system (PMS) that offers these key features. Self-Guided Training A self-guided, online training module can conveniently work around your schedule and encourage self-sufficiency in learning how to use your park management system to its full potential. You should also be able to manage staff training hours and educate your team on using the system as needed. The flexibility of a self-guided training module is crucial for optimizing time management and letting everyone on your team learn at their own pace. Online Help Center A PMS that provides your staff with a searchable help center also fosters self-sufficiency and enables your team to find the answers they need when they need them. An online library of support articles, how-to videos and FAQs is a convenient and valuable resource for you and your staff, and a must-have for a supportive PMS. In-House Customer Support You should also be able to count on system experts if online education resources aren’t fully answering your question. A PMS with an in-house, highly knowledgeable customer support team can help ensure your park or campground is operating successfully. With PMS experts available to provide phone support when you need it, you can receive direct assistance to quickly resolve issues and get back to work. 24-Hour Emergency Support Make sure your PMS provider offers 24-hour emergency phone support to avoid delays if an urgent issue arises. Your staff should be able to reach someone if they have critical concerns, no matter the day or time. RV park and campground operators often work around the clock, and so should your technology. Service Requests Not all questions need immediate answers, and your staff isn’t always available to make a support call. Look for a PMS that offers online service request logging and reporting to communicate with your PMS provider and get issues resolved. You should be able to see a history of your support requests, resolution details, and the amount of time spent on requests to ensure you are receiving the ongoing support your park needs. User Events A PMS that holds user events for its customers benefits your business by providing face-to-face time with the people that support you and your staff. Whether they are conducted in-person or virtually, user events allow you to meet the people you interact with day-to-day, ask questions, receive software demonstrations, learn about best practices, and meet other owners and operators in the hospitality industry. Using a park management system that offers multiple support channels will enable your business to continue operating successfully, even after initial training and onboarding. A PMS provider that enables you to communicate quickly and effectively with a customer support team and ensures you’re equipped with the right resources to find information independently will create a lasting and personal support system for your business.

RMS North America Appoints Fred Dominioni as Chief Revenue Officer

SAN DIEGO, (December 9, 2020) - RMS North America, a provider of fully integrated, cloud-based property management systems to 6,000 properties in the hospitality industry, announced today the appointment of Fred Dominioni to Chief Revenue Officer for the Americas. Dominioni brings 15 years of global sales executive experience to RMS. In his new role, he will be responsible for driving new business in all verticals, building relationships with enterprise accounts, and managing the North American marketing, sales, and customer success teams. Previously, he held leadership roles at multiple venture-backed technology startups, including VMware, Brightcove, and Playable. “It’s an exciting time to join RMS and contribute to the rapid growth of the organization, especially during these unprecedented times for the hospitality industry,” said Dominioni. “At RMS, we are all about solving business owners’ problems. What are their pain points, what would success look like to them? Then we figure out how our software and best practices can help.” “Fred brings a strong track record in hyper-growth management, SaaS, and customer-centric technologies to RMS. With his passion and drive, we will continue to expand our role as a trusted partner to businesses in the hospitality industry,” commented Reza Paydar, CEO, RMS North America.

The Importance of Media in Marketing

When it comes to growing and sustaining your campground’s customer base, marketing is the key to success. But since there are so many ways to reach your audience these days, you should consider—what kind of marketing generates the most engagement? To answer this question, think about how many of your guests read any signs or rules at your property. Very few people read lengthy content anymore, so it’s important to reach guests through their preferred method of gathering information - photos and videos! Using photos and videos as a main driver for your property’s marketing will allow you to create a visual story that shows people why they should stay with you. Nowadays, your property’s first impression takes place before guests arrive at your park *(it actually happens when they see that first photo or video online!)* which makes it extremely important to ensure you have high-quality images that give an accurate and up-to-date representation of the place they’ll be visiting. Mark Koep, CEO and Founder of Campground Views and recent guest speaker on our On Air with RMS webinar series, shared a stat from a Google report that 73% of affluent travelers (travelers that make more than $120k per year) would book immediately upon seeing a good video of a park. With this in mind, you should make a plan for, creating or updating your property’s visual assets, whether you do it yourself or hire a photographer or videographer to document your park for you. Start by mapping out which areas need to get filmed or photographed, including every available site, views from each site, your entrance, any special offerings, etc. Even if you’re not a confident photographer, any photos are better than no media at all, and will greatly enhance your marketing. 💡 TIP: Any iPhone camera is just as high quality, if not better, than a professional camera. Save yourself the hassle of worrying about equipment and use the mobile device in your hand to start promoting your property. Videos are another great way to get people interested in your park. YouTube is the second most visited website in the world - so use this to your advantage! Create a video promoting your property and share it on YouTube. Koep shared that best practices for naming your video are to include the name of your property, the location of your property and a nearby landmark. For example, “Desert RV Park located in Yucca Valley, CA near Joshua Tree National Park.” This will help your video rank on both YouTube and Google, increasing the number of potential guests that will view it. Once these visual assets have been captured, the next step is to share them everywhere! The most important place to start is your property’s website. Choose one photo that best represents your property to be the main photo on your website’s homepage, the first thing online visitors should see.. Next, create a gallery page with all remaining and relevant media, including descriptions of where on your property those photos and videos were taken. If you were able to obtain images of each site, upload those images to your internet booking engine (IBE) so guests can see exactly what they are booking. Make sure your reservation system provider offers this functionality to help maximize your direct online bookings.. Your reservation system should also offer guests the option to book online through an interactive map, and the likelihood of guests booking a specific site is much higher if it has an image attached to it. Once your website has been updated with fresh property photos and videos, the next step is sharing those visual assets on third party platforms, including your property page on social media (i.e. Facebook) and your listings on search engines (Google) and OTAs (Tripadvisor)There are multiple sites that travelers use to find RV parks and campgrounds that allow properties to list their information. A few to consider advertising your property on include: - Tripadvisor - CampgroundViews - CampgroundReviews - The Dyrt - AllStays Photos and videos are phenomenal ways to entice guests to stay at your property and maximize your reservations. For additional information on using photos and videos to enhance your marketing, watch On Air with RMS: Episode 4 featuring Mark Koep, CEO and Founder of Campground Views, and Erin Philips, RMS Marketing Manager, here: https://www.rmsnorthamerica.com/product/resource/on-air-with-rms-episode-4

6 Ways Your PMS Can Enhance the Guest Experience

As the hospitality industry recovers, RV park and campground operators need a software solution that supports a convenient, welcoming, and efficient experience for guests. Look for a park management system (PMS) that offers multiple features that can make guests more comfortable staying at your property. Here are six key ways to enhance the guest experience using technology.

6 Features of a Supportive Park Management System

The past several months have put a spotlight on the value of ongoing support in the hospitality industry. RV park and campground operators need a software solution that equips staff with the tools necessary for ongoing success. Look for a supportive park management system (PMS) that offers these key features. Self-Guided Training A self-guided, online training module can conveniently work around your schedule and encourage self-sufficiency in learning how to use your park management system to its full potential. You should also be able to manage staff training hours and educate your team on using the system as needed. The flexibility of a self-guided training module is crucial for optimizing time management and letting everyone on your team learn at their own pace. Online Help Center A PMS that provides your staff with a searchable help center also fosters self-sufficiency and enables your team to find the answers they need when they need them. An online library of support articles, how-to videos and FAQs is a convenient and valuable resource for you and your staff, and a must-have for a supportive PMS. In-House Customer Support You should also be able to count on system experts if online education resources aren’t fully answering your question. A PMS with an in-house, highly knowledgeable customer support team can help ensure your park or campground is operating successfully. With PMS experts available to provide phone support when you need it, you can receive direct assistance to quickly resolve issues and get back to work. 24-Hour Emergency Support Make sure your PMS provider offers 24-hour emergency phone support to avoid delays if an urgent issue arises. Your staff should be able to reach someone if they have critical concerns, no matter the day or time. RV park and campground operators often work around the clock, and so should your technology. Service Requests Not all questions need immediate answers, and your staff isn’t always available to make a support call. Look for a PMS that offers online service request logging and reporting to communicate with your PMS provider and get issues resolved. You should be able to see a history of your support requests, resolution details, and the amount of time spent on requests to ensure you are receiving the ongoing support your park needs. User Events A PMS that holds user events for its customers benefits your business by providing face-to-face time with the people that support you and your staff. Whether they are conducted in-person or virtually, user events allow you to meet the people you interact with day-to-day, ask questions, receive software demonstrations, learn about best practices, and meet other owners and operators in the hospitality industry. Using a park management system that offers multiple support channels will enable your business to continue operating successfully, even after initial training and onboarding. A PMS provider that enables you to communicate quickly and effectively with a customer support team and ensures you’re equipped with the right resources to find information independently will create a lasting and personal support system for your business.

RMS introduces a refreshed property management system

SAN DIEGO (December 10, 2020) - RMS North America, a provider of fully integrated, cloud-based reservation and property management systems to 6,000 properties in the hospitality industry, unveiled its biggest update yet with highly anticipated features to make life easier for owners and operators. RMS’ revamped property management system was designed to meet property owners needs in three main areas -- distribution, operations and guest marketing -- and features a fresh, user-driven interface. The new version introduces a brand new module market that gives users the ability to activate integrations and expand system functionality themselves, and includes enhancements to other features including advanced security protocols, interactive dashboards and contactless guest solutions. “Over the years, RMS has developed one of the most innovative hospitality technology platforms for properties of all types and sizes. This update increases value for our customers by enabling better access to the information and features they need most to achieve their business strategies,” says Reza Paydar, CEO of RMS North America. “This update is a result of meaningful feedback from our customers and our understanding of hospitality best practices. Software can have a significant impact on a business’ effectiveness, efficiency and profitability, and these new features will empower operators to optimize their operations and do more for their guests.” Key updates to RMS’ property management system include: - A redesigned interface with fresh iconography and a customizable toolbar with shortcuts to frequently used features for more intuitive navigation - OTA and guest upsell information added to the all-in-one reservation screen for greater insight into reservations with less clicks - Advanced dashboards, interactive charts and default templates for front office, financial and marketing users to enable more data-driven business decisions - A brand new market module that reduces reliance on manual system configurations by allowing users browse through and activate more than 50 connected modules including SMS messaging, guest loyalty, revenue management and more - Pre-check-in and self-service check-in functionality through the guest portal for faster, contactless guest experiences that are still personal - Enhanced security protocols for guest data protection including two-factor authentication and better user password management - Quarterly reminders to review scheduled reports and remove any reports that are no longer relevant to keep inboxes uncluttered About RMS As a leading provider of reservation and property management systems to the hospitality industry for more than 30 years, RMS supports over 6,000 properties worldwide and offers business insights, best practices, and innovative software to help hospitality businesses meet their strategic goals and respond to guests’ needs. For more information, please visit rmsnorthamerica.com.

How can I advance my property’s sustainability efforts right now?

“Sustainability is still a big priority for my hotel’s leadership team and our guests, but the current environment has made it nearly impossible to make additional investments in this area. What are some ways that I can use the technology we already have to make our operations more sustainable?” Sustainability has become a key goal for numerous hospitality brands and independent properties as companies become more invested in corporate social responsibility. Implementing an effective sustainability strategy gives hotels a competitive advantage in attracting guests as well as attracting and retaining top talent, as travelers and employees look for green, ethical, moral, and inclusive businesses that align with their personal values and goals. While physical methods for increasing sustainability might be more obvious—from installing low-flow showerheads and motion sensor LED lights to furnishing rooms with eco-friendly materials—there are many ways for hotels to take advantage of technology to support sustainability goals. Here are some low-cost, quick-to-implement solutions using a property management system (PMS) that can help hotels accelerate incremental change towards sustainability. 1. Go paperless Eliminate the need for paper in day-to-day operations by implementing digital registration, billing, and communications with guests. 2. Green housekeeping Offer a green rate to guests that is tied to housekeeping. If guests choose this option for their stay, housekeeping is notified to conserve resources such as not changing sheets and towels every day, not putting out small plastic toiletries and not stocking plastic water bottles in the room. 3. Give back Set up an optional carbon-neutral fee that guests can choose to add to their reservation, and donate all money collected to environmental causes. 4. Reduce plastic use Many property management systems integrate with keyless entry software that lets guests use a mobile device to access their room and other hotel facilities in place of plastic key cards. 5. Choose sustainable partners Ensure supply chain and tech stack partners are committed to sustainability. Check to see if your cloud-based PMS is hosted in an energy-efficient environment and if your PMS can interface with an energy management system (EMS). Answered by Matthew Galbraith, director of operations, RMS North America

RMS Unveils New and Improved Internet Booking Engine

SAN DIEGO (November 19, 2020) - RMS North America, a provider of fully integrated, cloud-based reservation and property management systems to 6,000 properties in the hospitality industry, unveiled its updated internet booking engine (IBE) to address the needs of modern travelers and help property owners increase their direct bookings. RMS’ IBE enables properties to accept direct online bookings from any device in real time and integrates with all other RMS distribution and property management features. Based on guest and customer feedback, the new booking engine combines enhanced functionality with design improvements to deliver a better user experience and increase conversion. “Our new booking engine is native to the RMS system and is a key piece of functionality for clients to drive direct bookings,” said Matthew Galbraith, Director of Operations for RMS North America. “This update gives operators the ability to sell at the category or room level, and offer curated upsells with images throughout the reservation experience to increase revenue per booking.” In the new RMS booking engine, guests will see a clean layout with a snapshot display screen showing relevant content, a shopping cart style booking process, the ability to view cancellation policies, and a handy map link for travel directions - all guest-centric improvements to create a better booking experience. For property managers, an additional perk is the ability to make it a seamless extension of their current website. They can add logos and customize colors to match their brand, and enterprise users can tailor the booking engine to each individual property in their portfolio. “As an important revenue driver for properties, RMS will continue to enhance the booking engine based on customer feedback,” Galbraith continued. “Our goal is always to help our customers operate efficiently and profitably, while enhancing the guest experience.”

Revenue Management: The Next Frontier for Parks Recap

On Air with RMS: Stories from the Hospitality Cloud Episode Two featured Marvin Speh, Co-Founder of RoomPriceGenie and Matthew Galbraith, Directior of Operations at RMS as they took a deep dive into Revenue Management trends in the park industry. Revenue management is becoming a game-changer for parks and campgrounds, with more and more owners and operators implementing revenue management tools at their properties.

RMS Walks for Hope: Pancreatic Cancer Awareness Month

At RMS, we give back to our community by working with organizations that focus on donation collection, fundraising, and providing social connection. We are dedicated to educating ourselves on the latest, most pressing needs of our local communities as those are ever-changing. Our goal is to serve as a source of hope in our communities and to bring comfort to those in need. November is Pancreatic Cancer Awareness Month and RMS has chosen to join in the fight against this disease by participating in a virtual walk. Throughout the month of November, RMS staff members will be walking to honor those currently battling, for those who have lost their battle and for loved ones who have been affected by Pancreatic Cancer. With our employees working remotely around the North America region, we will have members walking for hope across the country documenting their journey. Pancreatic cancer currently accounts for about 3% of all cancers in the US and about 7% of all cancer deaths with a five-year survival rate in the single digits. Nearly 57,000 Americans are expected to be diagnosed this year alone. RMS is raising money for the Lustgarten Foundation, where 100% of every dollar raised goes directly to Pancreatic Cancer research. The Lustgarten Foundation is committed to giving patients a better chance for long-term survival. From basic science to the clinic, their funded researchers are investigating ways to detect the disease earlier, personalize treatment and develop better therapies. Support RMS Walks for Hope by making a donation to our team today. Your donations will allow for more research, identifying new treatments and help make a difference for those affected. Any size contribution is welcome and greatly appreciated. Fundraising will continue through November 22nd. Please use the following link to make a donation: https://events.lustgarten.org/team/323436 Stats from: https://www.cancer.org/cancer/pancreatic-cancer/about/key-statistics.html

RMS Included in Capterra’s Top 20 Property Management Software

[San Diego, CA, November 17th, 2020]— RMS announced today that it has been named a Top 20 Hospitality Property Management Software product by Capterra, a free online service that helps organizations find the right software. Top 20 Most Popular Hospitality Property Management Software is an independent assessment that evaluates user reviews and online search activity to generate a list of market leaders in the Hospitality Property Management Software space that offer the most popular solutions. The Top 20 Hospitality Property Management Software report is available at [https://www.capterra.com/hospitality-property-management-software/#top-20].

Marina

Bring Your A-Game: How to Make Your Marina Stand Out

With the rush of new year activities over, there’s no better time to plan for the months ahead and make this year your marina’s best yet. The strategy? Making the most of your marina management system to maximize revenue, capture more bookings, and increase boater satisfaction.

Campground & Holiday Park

Bring Your A-Game: How to Make Your Campground a Standout

With the rush of new year activities over, there’s no better time to plan for the months ahead to make this year your property’s best yet. The strategy? Making the most of your reservation management system to maximize revenue, capture more bookings, and increase camper satisfaction. Here are three key ways to achieve your goals. BRING IN THE MONEY The best reservation management systems are packed with features that can not only help you streamline tasks like bookings and payments, but actually help you make money. The Dynamic Pricing feature built into RMS is a great example. Many parks find it complicated and time consuming to change rates throughout the year, leaving them stuck with a flat rate model. Flat rate pricing may be easy, but will cause you to miss out on revenue growth opportunities.

Hotels & Resorts

Bring Your A-Game: How to Make Your Hotel Stand Out

With the rush of new year activities over, there’s no better time to plan for the months ahead to make this year your property’s best yet. The strategy? Making the most of your property management system to maximize revenue, capture more bookings, and increase guest satisfaction. Here are three key ways to achieve your goals in 2019. BRING IN THE MONEY The best property management systems are packed with features that can not only help you streamline tasks like bookings and payments, but actually help you make money. The Dynamic Pricing feature built into RMS is a great example. Some hotels find it complicated and time consuming to change rates throughout the year, leaving them stuck with a flat rate model. Flat rate pricing may be easy, but will cause you to miss out on revenue growth opportunities.

Marketing

How to Use RMS Tools to Rebuild After Covid

As hospitality businesses work to recover from a global pandemic that drastically affected travel behaviors, hotel and campground owners need a software solution that supports their post-pandemic recovery by enabling effective integrated marketing communications with guests. Look for a property management system (PMS) with the following tools to help you communicate re-opening dates, COVID-19 precautions, protocols and policy updates, and upcoming promotions at your property.

Spread the Word About Your Park Through Integrated Marketing

When it comes to building and sustaining your rv park or campground’s customer base, marketing is the key to success. Since there are so many ways to reach your audience, you may be wondering what kinds of marketing you need. The answer is simple: ALL of them. And the secret to making them as impactful as possible is an Integrated Marketing Strategy.

How to Appeal to Younger Travelers

Creating Experiences. Thanks to a new generation of travelers, those two words should be imprinted in your mind. Your job as an RV Park or campground manager/owner is no longer as simple as “Welcome to your camp site. Enjoy your weekend.” Campers, quite simply, want more. What lies behind the “more” is something called the experience economy, driven by people's growing interest in spending money on experiences rather than on material goods. These are the guests who want to show off their surroundings and share every detail of their vacation - typically on social media. Of course, it will come as no surprise that Millennials, the nation's biggest generation by the numbers, are at the forefront of this trend. And it's their vacation expectations (and their smartphones!) that should be shifting your strategy. Here are a few ideas that can help you make it happen. Make It Personal The most direct path to creating an experience for your campers is through knowledge. Learn about them and then personalize their stay based on that information. Here are two ways to make that happen.

6 Steps to Recovery for Park and Campground Operators

Adapting to a new normal will be a challenge. The pandemic has provided an unexpected, if also unwelcome, opportunity for RV park and campground owners to reevaluate the systems and resources they currently have in order to make changes that will set them up for success long-term. Here are six steps campground owners and operators can take using their reservation system to make the path to recovery easier.

Press Release

RMS Cloud Receives a 2020 Tech Cares Award From TrustRadius

23rd September 2020 – TrustRadius has recognised global property management software provider, RMS Cloud with a 2020 Tech Cares Award, which celebrates B2B companies that have gone above and beyond to support their clients during the COVID-19 crisis. “For the past 35 years, we’ve put our clients’ needs first,” said RMS founder, Peter Buttigieg. “The global pandemic was no exception. Our immediate instinct was to find ways to help our customers and their teams navigate this unexpected crisis. That’s why we stepped up and offered hardship fee relief to clients who were facing significant financial challenges.”

6 Helpful Features of a Supportive Park Management System

The global coronavirus pandemic has put a spotlight on the value of ongoing support in the hospitality industry. RV park and campground operators need a software solution that equips staff with the tools necessary for ongoing success, even when a crisis affects travel habits. Look for a supportive park management system (PMS) that offers these 6 key features.

Are You Ready to Get Their Business?

Millennials and Gen Z teens are taking their free-spirited (but always connected) route back to nature, and that can be a major boon for outdoor hospitality businesses. You just need to make sure your campground/park is up to par and ready to rock when they roll into town.

Press Release

RMS Announces New Hospitality Industry Webinar Series

San Diego, CA, October 8, 2020 - RMS North America, a leading provider of cloud-based hospitality software, has announced the launch of its

5 Ways to Use Your PMS to Accelerate Sustainability

How can I advance my property's sustainability efforts right now? “Sustainability is still a big priority for my hotel’s leadership team and our guests, but the current environment has made it nearly impossible to make additional investments in this area. What are some ways that I can use technology we already have to make our operations more sustainable?”

Data Security

6 ways to protect your business from cyber attacks

In today’s sophisticated world, a standard username and password is no longer strong enough to prevent unauthorized users from gaining access to your account.

Data Security

4 things you need to know about phishing

Throughout September, we’ll be sharing four blog posts as part of our security series, focusing on cyberattacks, business protection and a Q&A with our cybersecurity specialist, Jon Inns from Threat Status, who will be sharing his expert opinion throughout the month. The first in our series focuses on phishing, which has affected millions of companies worldwide and is getting more sophisticated by the day.

Sustainability

Five Ways to Use Your PMS to Accelerate Sustainability

How can I advance my property’s sustainability efforts right now? “Sustainability is still a big priority for my hotel’s leadership team and our guests, but the current environment has made it nearly impossible to make additional investments in this area. What are some ways that I can use the technology we already have to make our operations more sustainable?”

Campground & Holiday Park

Using Your PMS to Maximize Revenue

Now is the time for campground owners to ensure their park management system (PMS) has the features and functionality they need to achieve their business goals as travel recovers. With properties closed or operating at a minimum for the past few months, revenue streams for most parks and campgrounds are slower than usual. As travel begins to pick up and properties start getting more traffic, it is important to focus on using your PMS to its full potential in order to maximize revenue.

What technology should I focus on to welcome guests back safely?

What technology should I focus on to welcome guests back safely? “I have read that where possible, hotels should have technology in place that reduces contact between guests and hotel staff. What technology should I be focusing on in my property right now so that I’m ready to welcome guests back safely once travel starts picking up again?”

3 Training Resources Your Park Management System Should Provide

Implementing a new technology system can seem overwhelming, but it doesn’t have to be. When looking at different reservation systems to help streamline your operations and increase revenue, it is important to ensure your software provider can set your property up for success.

Hotels & Resorts

Road to Recovery: Seven Ways PMS Technology Can Help Hoteliers Now

As the world considers a post-COVID-19 future, many hoteliers are realizing that even as travel returns, the hospitality industry will not be conducting business as usual. Adapting to a new normal will be a challenge and an opportunity for hoteliers to reevaluate the systems and resources they currently have in place and make changes that will set them up for success long-term. Here are seven steps hoteliers can take using their property management system (PMS) to make the path to recovery easier.

Reservation Management Software Companies See Uptick in Business

This article was originally published in Woodalls Campround Management written by Ben Quiggle There is no debate that consumers are demanding more out of their vacations and that has trickeld down to the RV park and campground sectors.

5 Reasons to Reevaluate Your PMS Now

During this unprecedented period of uncertainty for the hotel industry, now is the time to look at all your technology systems to ensure they are working together in a way best suited for your property in this new reality.

Latest News

What You Need to Know About ADA

Disclaimer - This is not legal advice, please consult your local association regarding your specific website. What You Need to Know About ADA Website Accessibility Requirements in the Americans with Disabilities Act (ADA) related to physical access to businesses have begun to be applied to online access to businesses, i.e. websites.

RMS Announces 1st Annual User Conference in 2020!

RMS - The Hospitality Cloud, a leading cloud-based reservation management system provider, has announced its first annual User Conference coming in 2020. The RMS User Conference will take place January 29 - 31 in San Diego, CA. This conference will be for RV park and campground owners and operators who are currently using RMS as their reservation management system. RMS plans to host events for RMS customers in other industries in the future.

RMS is 2019 ARVC Supplier of the Year Nominee

RMS is thrilled to be a nominee for the 2019 ARVC Awards of Excellence for the Supplier of the Year Award. To learn more about the Awards of Excellence and all nominees read the full press release by ARVC below. Thank you to all the following parks, suppliers and state associations who took the time to participate in the ARVC Awards of Excellence. Winners of the 2019 Awards of Excellence will be announced at the 2019 Outdoor Hospitality Conference & Expo during the Awards of Excellence dinner on Thursday, November 7. Register to attend OHCE here.

RMS Rates Webinar Recap - RMS - The Hospitality Cloud

Thank you for attending the RMS Rates Webinar. Below are the questions and answers from the webinar. Q. Will a recording of this webinar be sent out?

RMS Webinar Advanced Accounting Part 2 Recap

Thank you for attending RMS Webinar Advanced Accounting Part 2. Below are the questions and answers from the webinar. Q. Will a recording of this webinar be sent out? A. This is a complimentary webinar that will not be available for distribution. If you have access to RMS University, the Advanced Accounting Course is a great resource and contains the same information covered in the webinar. Another resource option is the Night Audit Report help file within the RMS Knowledge Base. https://helpcentre.rmscloud.com/night-audit-reports/night-audit-report?from_search=36040014

Advanced Accounting Webinar Part 1 Recap - RMS - The Hospitality Cloud

Thank you for attending Advanced Accounting Webinar Part 1. Below are the questions and answers from the webinar. Q. Will a recording be available after the webinar? A. Unfortunately, this is a complimentary webinar which will not be available for distribution. If you have access to RMS University, the Advanced Accounting Course is available for staff training and contains the same information that was covered in the webinar. Another resource option is the Night Audit Report help file within the RMS Knowledge Base. https://helpcentre.rmscloud.com/night-audit-reports/night-audit-report?from_search=36040014

RMS Software Update - RMS - The Hospitality Cloud

RMS is continuously updating and enhancing our system to meet client needs. This software release includes updates to a number of features within the system. Go to Help > Release Notes in RMS 9+ for additional information on the enhancements included in this release.

Press Release

Duetto, RMS Cloud Enter Technology Partnership

[San Francisco, June 18, 2019] — Duetto, hospitality’s innovative provider of cloud-based Revenue Strategy applications, today announced its latest technology integration – with RMS Cloud Property Management System.

5 Hospitality Tech Trends You’ll Want to Explore

Technology plays a key role in most hospitality businesses, from drawing visitors to your website to managing reservations and personalizing the guest experience. While WiFi and flat screen TVs in every room are nice, today’s travelers expect more. Tech-savvy Millennials are accustomed to getting what they want, when they want it, often at the touch of a button. New technology can help hotels deliver on these expectations by providing convenient, personalized experiences for guests. Take a look at these five tech trends that can enhance your property and increase guest satisfaction.